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Primal: “Welcome to your interest network”

Some things are too important to leave to anyone else. For me, the health of my family is one example. There isn’t an aspect of that interest that I can live without. And when new information surfaces, it needs to find me.

Whether its your health, your business, or your life’s purpose, you need comprehensive information and a service that’s dedicated to your individual interests, 24/7.

Where can you find an information service dedicated to the topics and content you truly care about? Your interest network would be as unique and one-of-a-kind as you are. But you don’t have the time to build it yourself and you don’t have the money to get others to do it for you.

Welcome to Primal, your interest network, made-to-order. It’s free for individuals and affordable for companies of all sizes. And now anyone can start an interest network.

It’s as individual as you are.

Your interest network is an expression of your individuality. When we say your interest network is made-to-order, we mean it quite literally.

Primal is powered by an artificial intelligence (AI) that automatically generates and organizes your interest network.

You control this AI using two simple activities: 1) create topics of interest; and 2) choose the content sources you trust. That’s it!

Primal takes care of the rest, generating your unique interest graph and filtering information from your content sources.

As Primal gains a deeper understanding of your interests, it becomes more productive. It surfaces the information you need, even if you didn’t know it existed.

An information service that works for you.

Ultimately, your interest network is about transformation and empowerment.

Primal is built from the ground up around the topics and content sources you care about. When you’re the master of your interest network, you’re no longer the slave of information.

Primal lives on the Web, so you can access your network whenever and wherever you need it. You can explore Primal through your browser or generate RSS feeds to follow specific topics through the apps you use now, like Flipboard or Feedly.


You can also create your own innovative applications and individualized media.

Over the coming months, we’ll be releasing other tools to make your interest network even more convenient and productive, so stay tuned!

It’s private, not creepy.

Anything as individual and specific to your interests as Primal must be private.

We don’t analyze your browsing activity, share your data, or conduct any of the other creepy activities that have come to be associated with personalization. Primal is at your service.

You’re in control of your interest network. You can add or remove interests as you see fit, or delete your network entirely.

And only you decide whether you want to share your network with anyone else.

Getting started.

If you’d like to dig deeper into your interest graph and start building your own Primal-powered apps and media, check out our developers site.

Welcome to your interest network.